Why Fair Trade Really Does Matter

known-effects-fair-trade-blog
A term often bandied about when referring to sustainable or ethical products is Fair Trade. But how many of us really know what Fair Trade is all about. We know it’s a great initiative that involves people getting a fairer deal and treatment throughout the production line, but here at Known Effects, we like to go beyond the surface of ethical initiatives, so let’s take a look at what it is and why Fair Trade really does matter.   What is Fair Trade? Fair Trade defines their brand and mission as follows: “Fairtrade is about stable prices, decent working conditions and the empowerment of farmers and workers around the world.” It aims to support the development of farming and worker communities around the world. This allows them to ultimately have more control over their futures, which results in helping to protect the...